If you’re thinking about starting a marketplace business, reading a book on the topic is a great way to build context. While there are several excellent books about the sharing economy, online marketplaces or platform businesses in general, we felt that one was missing: a practical guide that strikes the right balance between theory and practice.
Over the last two years, we have been gradually writing that book in the form of our online online Marketplace Guide. The reactions to it have been extraordinary and have exceeded all our expectations. We have also been getting frequent requests to turn it into a proper book, both digital and printed versions.
We are pleased to announce that we have finally fulfilled those requests:
For this edition, we have rewritten large parts of the existing guide and updated numbers, links, and facts where necessary. We have received useful feedback from the community and tried to update the content accordingly.
The book has received incredible critical acclaim from the pool of experts, entrepreneurs and investors who received an early edition.
Check it out on www.theleanmarketplace.com, where you can also download a preview PDF of the first six chapters.
If you have any questions, comments or feedback about the book, don’t hesitate to contact us at firstname.lastname@example.org.