Mar 15, 2024

How to build a website like Handy

Handy is an online marketplace that connects individuals with professionals for home cleaning and handyman services. Discover how to create a similar platform in this guide.

Introduction: Why build a website like Handy

Handy's success as an online marketplace can be attributed to its innovative approach to connecting individuals with professional service providers for home cleaning, repairs, and maintenance tasks. By recognizing and filling a gap in the market for reliable and convenient home services, Handy has managed to create a platform that offers a seamless user experience. Customers appreciate the ease with which they can book services, the transparency of pricing, and the assurance of quality through vetted professionals. On the other side, service providers benefit from access to a broad customer base without the need to invest heavily in marketing or administration. Handy's model, which emphasizes trust, convenience, and quality, has not only satisfied the immediate needs of its users but has also fostered loyalty and repeat business, fueling its growth and success in the competitive online marketplace.

How does a website like Handy work?

For buyers, Handy operates as a convenient platform to find and hire local professionals for various home services, from cleaning to handyman tasks. Users can browse offerings, read reviews, and book appointments directly through the site, ensuring a seamless process to secure reliable help for their household needs.

For sellers, Handy operates as a platform to connect with potential clients seeking home services. It allows professionals to list their services, set their rates, and manage bookings through the app. This marketplace model provides sellers with a streamlined way to grow their customer base and increase their earnings efficiently.

What is Handy's business model?

Handy operates as an online marketplace that connects individuals looking for household services with independent service professionals. The platform offers a wide range of services, including cleaning, handyman tasks, plumbing, electrical work, and other home-related services. Handy's business model is centered around convenience and reliability, providing users with a seamless way to book and pay for services through their website or mobile app. The company generates revenue by taking a percentage of the fee charged for each service booked through its platform. This model not only allows Handy to scale by adding more types of services and expanding its geographical reach but also ensures that service professionals are vetted, thereby maintaining a high standard of quality and customer satisfaction.

Handy, an online marketplace that connects individuals looking for household services with top-quality, pre-screened independent service professionals, generates revenue through a commission-based model. When a customer books a service—ranging from home cleaning to handyman tasks—through Handy's platform, a portion of the fee paid by the customer goes to the service professional, while Handy retains a commission for facilitating the match and transaction. This commission serves as the primary revenue stream for Handy, allowing it to cover operational costs, invest in marketing to attract more users, and enhance its technology for better user experience. By effectively acting as a middleman that ensures quality and reliability, Handy capitalizes on the growing demand for convenient, trustworthy home services, securing its place in the gig economy.

Key features of Handy

The most important functionality of a marketplace like Handy, which connects individuals looking for household services with professionals who can perform those services, is to efficiently match service providers with customers. This involves several key functionalities:

  1. Trust and Safety: Ensuring that both service providers and customers can trust each other. This includes background checks for service providers, a secure payment system, and a review system that allows both parties to rate each other after a service is completed.

  2. User-Friendly Interface: A simple, intuitive interface that makes it easy for users to navigate the platform, whether they are looking for services or offering them. This includes clear categorization of services, easy search functionality, and a straightforward booking process.

  3. Seamless Communication: Providing a reliable and easy-to-use communication system within the platform that allows customers and service providers to discuss job details, negotiate prices, and confirm appointments without needing to share personal contact information.

  4. Payment Processing: A secure and efficient payment system that handles transactions between customers and service providers. This system should offer various payment options and ensure timely payouts to service providers while protecting financial information.

  5. Customer Support and Dispute Resolution: Offering robust customer support to handle any issues that arise, including disputes between customers and service providers. This involves having a clear policy for refunds, cancellations, and resolving conflicts, as well as a responsive support team.

  6. Flexibility and Variety of Services: Providing a wide range of services to meet customer needs and allowing service providers to offer multiple services or specialize in certain areas. This flexibility can help attract a broader user base and meet diverse customer demands.

  7. Localization: Tailoring the service offerings and functionality to the specific needs and regulations of different regions or cities. This can include language support, local payment options, and services that are in high demand in certain areas.

In summary, the most important functionality of a marketplace like Handy is to create a trusted, efficient, and user-friendly platform that effectively connects service providers with customers, ensuring a smooth transaction from discovery and booking to payment and review.

Building a platform like Handy, which connects individuals with professionals for home cleaning and repair services, involves significant investment. The cost can vary widely based on features, complexity, and region, but a basic version could start from $50,000 to $100,000. This includes expenses for planning, design, development (front-end and back-end), testing, and deployment for both web and mobile platforms. Key functionalities such as user registration, service booking, payment integration, ratings/reviews, and a backend for administration would be essential. Costs could escalate with advanced features like real-time tracking, AI-based matching, or extensive customization, potentially exceeding $200,000 or more for a more sophisticated build.

How to create a successful alternative to Handy

Identify gaps in Handy's service or areas of customer dissatisfaction to address in your alternative.

Conduct market research to understand the needs and preferences of your target audience.

Develop a user-friendly platform that is easy to navigate for both service providers and customers.

Implement a rigorous vetting process for service providers to ensure quality and reliability.

Offer competitive pricing while ensuring fair compensation for service providers.

Incorporate a flexible scheduling system that accommodates both immediate and future service requests.

Ensure a robust customer service system that promptly addresses any issues or concerns.

Integrate a transparent review and rating system to build trust and accountability.

Offer a wide range of services to cater to various home maintenance and improvement needs.

Implement a loyalty program or incentives for both service providers and customers to encourage repeat business.

Focus on a strong marketing strategy that highlights your unique selling points and customer testimonials.

Leverage technology for efficiency, such as AI for matching customers with the best-suited service providers.

Ensure the platform is mobile-friendly to cater to users on-the-go.

Prioritize user privacy and data security to build trust and comply with regulations.

Continuously gather feedback from both service providers and customers to improve and adapt your services.

Successful Handy competitors

  1. TaskRabbit is a significant competitor to Handy, focusing on a wide range of services from home repairs to moving and delivery tasks. Unlike Handy, which is more narrowly focused on cleaning and handyman services, TaskRabbit offers a broader spectrum of tasks, including personal assistant jobs. Both platforms allow users to choose from a list of pre-vetted professionals, but TaskRabbit's broader service range appeals to a wider audience.

  2. Thumbtack is another strong competitor, offering a platform where customers can find professionals for virtually any task, similar to TaskRabbit's broad approach but with a unique pricing model. Handy focuses on straightforward booking for cleaning and handyman services, while Thumbtack requires professionals to bid on jobs, giving customers a variety of price points and options. This difference in approach makes Thumbtack more versatile for users looking for customized service quotes.

  3. HomeAdvisor is a direct competitor to Handy, specializing in home improvement projects and connecting homeowners with service professionals. Unlike Handy, which offers instant booking for services, HomeAdvisor provides a more traditional approach by offering estimates and connecting users with professionals for a wide range of home services, from simple repairs to major renovations. HomeAdvisor's strength lies in its comprehensive vetting process and resources for larger home improvement projects.

  4. Porch is another platform competing with Handy, focusing on home improvement and maintenance services. It differentiates itself by offering not only connections to service professionals but also assistance with project planning and buying materials. While Handy excels in cleaning and small handyman tasks, Porch provides a more in-depth approach to larger home projects, making it a go-to for users planning significant renovations or repairs.

  5. UrbanClap (now rebranded as Urban Company) is an international competitor to Handy, offering a wide range of at-home services, including beauty services, appliance repair, and home cleaning. Urban Company expands the service categories beyond what Handy offers, including unique services like yoga and fitness instructors at home. Both platforms prioritize convenience and quality, but Urban Company's diverse offerings cater to a broader range of personal and home care needs, making it a versatile alternative to Handy.

Options to develop a website similar to Handy

Creating a Handy-style online marketplace from scratch is a significant, costly endeavor. However, nowadays, there are numerous methods to construct a marketplace that don’t necessitate a large budget.

The choice you should make depends on:

  • The functionalities you believe your marketplace requires
  • Your technical abilities (or abilities within your team)
  • Your financial plan
  • The time you have available.

The various methods to create a marketplace include:

  • Utilizing WordPress and add-ons
  • Constructing atop open-source software
  • Employing a mix of no-code instruments
  • Utilizing a specialized no-code marketplace SaaS solution
  • Developing atop an API-based marketplace SaaS solution

Besides your limitations in terms of abilities and finances, you should also consider the pace of learning. Launching your Handy-style platform swiftly means you begin to understand your audience rapidly. These insights assist you in crafting the type of platform that users prefer over any other existing solution.

Sharetribe’s marketplace software is designed with this iterative learning approach in mind.

Initially, we assist you in launching a platform akin to Handy in one day without any programming. The construction phase is complimentary forever, and all the essential functionality is pre-configured.

After you’ve launched, you discover what sorts of extra features and functionality your platform needs to cater to your audience. You might wish to alter the design and workflow entirely, incorporate several third-party services, or develop a mobile application. With Sharetribe, you can effortlessly custom-code all these modifications and much more, either on your own or with assistance from our Expert partners.

At Sharetribe, we’ve been crafting marketplaces for over a decade. Our knowledge and proficiency are at your service through our content resources, which you can access and utilize regardless of how you decide to construct your platform.

Best of fortune with your Handy-style venture!

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