* Topics
* [Guide](/academy/guide/)
* [Video course](/academy/marketplace-video-course/)
* [The podcast](/academy/marketplace-academy-podcast/)

[Subscribe](#subscribe-academy)

# Marketplace Academy Podcast

Enjoy our best articles in audio! The Marketplace Academy Podcast brings the most popular Academy articles and case studies into your favorite podcast app. Listen to practical marketplace guides, learn about best practices, and hone your business strategy while going about your day.

[Listen on Apple Podcasts](https://podcasts.apple.com/us/podcast/marketplace-academy/id1616828405)[Listen on Spotify](https://open.spotify.com/show/4NgJKSp2ay8cST4cLszvTl)[Listen on YouTube](https://youtube.com/playlist?list=PLR1RSq0D3b5CTygMD1pyGMsvntZ7lu5zD&si=Y8dNSn6VjrZsAr7%5F)

[![Katri is a white woman with short, curly hair and she's smiling facing the camera. She's wearing a brown, striped Marimekko shirt over a white tee.](https://images.prismic.io/sharetribe/aWTiOAIvOtkhBTl0_katri_serious.png?auto=format%2Ccompress&fit=max&w=3840)](/author/katri-antikainen/)

Katri Antikainen

Product Marketer

---

###### Season 1

## Practical guide to building an online marketplace

In the first season of the Marketplace Academy Podcast, we walk you through starting, building, and growing your marketplace business. Episode by episode, we help you build a powerful marketplace website with the MVP mindset and launch and grow your business. Listen above or find all articles in [Marketplace Academy](/academy/).

This guide first saw the light of day as a collection of articles by marketplace experts [Christóbal Gracia](/author/cristobal-garcia/) and [Juho Makkonen](/author/juho-makkonen/).

Listen on your favorite platform

[![Listen to Two-Sided on Apple Podcasts](/_next/image?url=%2Fimages%2Flogos%2FPodcastPlatforms%2Fapplepodcasts.png&w=640&q=75&dpl=dpl_75rFUFTAYupB1H1chb5NbnTAv9up)](https://podcasts.apple.com/us/podcast/s01e01-what-you-need-to-know-before-starting-your-marketplace/id1616828405?i=1000555690806)[![Listen to Two-Sided on Spotify](/_next/image?url=%2Fimages%2Flogos%2FPodcastPlatforms%2Fspotifypodcasts.png&w=384&q=75&dpl=dpl_75rFUFTAYupB1H1chb5NbnTAv9up)](https://open.spotify.com/episode/5bsZ22byZMUqtF7y39Ib0T?si=Lyuk76J7QhSdBjFidnx1UQ)[![Listen to Two-Sided on Youtube](/_next/image?url=%2Fimages%2Flogos%2FPodcastPlatforms%2Fyoutubepodcasts.png&w=384&q=75&dpl=dpl_75rFUFTAYupB1H1chb5NbnTAv9up)](https://www.youtube.com/watch?v=AAqhUkqCitI&list=PLR1RSq0D3b5DUHVMMSg25AUSpFkrQ71Ki)

---

###### Season 2

## Complete guide to marketplace funding

In the second season of the Marketplace Academy Podcast, we dive into [marketplace funding](/academy/marketplace-funding/). Should you bootstrap your marketplace business or go for venture capital? Or maybe your marketplace is perfectly positioned for crowdfunding. Find out which funding option is best for your business in this series written by our CEO [Juho Makkonen](/author/juho-makkonen/).

Listen on your favorite platform

[![Listen to Two-Sided on Apple Podcasts](/_next/image?url=%2Fimages%2Flogos%2FPodcastPlatforms%2Fapplepodcasts.png&w=640&q=75&dpl=dpl_75rFUFTAYupB1H1chb5NbnTAv9up)](https://podcasts.apple.com/gb/podcast/s02e01-complete-guide-to-marketplace-funding/id1616828405?i=1000574746324)[![Listen to Two-Sided on Spotify](/_next/image?url=%2Fimages%2Flogos%2FPodcastPlatforms%2Fspotifypodcasts.png&w=384&q=75&dpl=dpl_75rFUFTAYupB1H1chb5NbnTAv9up)](https://open.spotify.com/episode/6fYM7msTdcP1j70hHIxdkC?si=JUSdNyO6TeGyTiGXnD%5FiQQ&nd=1)[![Listen to Two-Sided on Youtube](/_next/image?url=%2Fimages%2Flogos%2FPodcastPlatforms%2Fyoutubepodcasts.png&w=384&q=75&dpl=dpl_75rFUFTAYupB1H1chb5NbnTAv9up)](https://www.youtube.com/watch?v=t2geTt3S7jU&list=PLR1RSq0D3b5BQvzT2jvxjNbRU%5FsvBGK0m)

---

###### Season 3

## Complete guide to marketplace SEO

Season Three of Marketplace Academy Podcast gives you a comprehensive introduction to [marketplace SEO](/academy/marketplace-seo/). The season walks through the opportunities and challenges of marketplace SEO, technical SEO, keyword research, keyword-targeted content marketing, and link building. The series was written by Sharetribe's resident SEO expert [Mira Muurinen](/author/mira-muurinen/).

Listen on your favorite platform

[![Listen to Two-Sided on Apple Podcasts](/_next/image?url=%2Fimages%2Flogos%2FPodcastPlatforms%2Fapplepodcasts.png&w=640&q=75&dpl=dpl_75rFUFTAYupB1H1chb5NbnTAv9up)](https://podcasts.apple.com/gb/podcast/marketplace-academy/id1616828405)[![Listen to Two-Sided on Spotify](/_next/image?url=%2Fimages%2Flogos%2FPodcastPlatforms%2Fspotifypodcasts.png&w=384&q=75&dpl=dpl_75rFUFTAYupB1H1chb5NbnTAv9up)](https://open.spotify.com/show/4NgJKSp2ay8cST4cLszvTl)[![Listen to Two-Sided on Youtube](/_next/image?url=%2Fimages%2Flogos%2FPodcastPlatforms%2Fyoutubepodcasts.png&w=384&q=75&dpl=dpl_75rFUFTAYupB1H1chb5NbnTAv9up)](https://www.youtube.com/playlist?list=PLR1RSq0D3b5Dz6X52-lLoGTep6npc9iXX)

## Prefer to read?

Check out the full guide on [how to build a marketplace](/academy/guide/) in Marketplace Academy! The first season of the podcast is also available as a book, [The Lean Marketplace](http://www.theleanmarketplace.com/).

[![Button with text 'Available at amazon'.](/_next/image?url=%2F_next%2Fstatic%2Fmedia%2Famazon.6f11cb0c.png&w=640&q=75&dpl=dpl_75rFUFTAYupB1H1chb5NbnTAv9up)](https://www.amazon.com/dp/B0796XMKYC)

![Book cover: The Lean Marketplace – A practical guide to building a successful marketplace business.](https://images.prismic.io/sharetribe/12f5e109-2470-447d-84bb-25fc2e3c17ed_001-Cover-Book.png?auto=compress%2Cformat&fit=max&w=1920)

Start your 14-day free trial

## Create a marketplace today!

* Launch quickly, without coding
* Extend infinitely
* Scale to any size
[Start free trial](https://console.sharetribe.com/new)

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[Starting a marketplace](/academy/start-a-marketplace/)

[Business model](/academy/business-model/)

[Marketing & growth](/academy/marketing-growth/)

[Platform technology](/academy/platform-technology/)

[Insurance](/academy/insurance/)

[The Backstage](/academy/backstage/)